Pandora Discovery Den at SXSW 2012

Last week Pandora took over famed Downtown Austin rock club Antone’s to present the Pandora Discovery Den, a blowout indoor/outdoor event featuring 4 days and nights of live music showcases during SXSW. The lineup included a diverse range of established and buzz acts including Gary Clark Jr., Norah Jones, Dale Earnhardt Jr. Jr., the Punch [...]

Audi Celebrates Super Bowl XLVI in VIP Style

Audi Celebrates Super Bowl 2012 Audi Forum

Audi hosted the swankiest party in Indianapolis this year at the Conrad Hotel Penthouse. RADAR assisted our friends at PMK-BNC to create a Friday Night VIP oasis for a few hundred top celebs, athletes and media looking to escape the madness. The event garnered millions of press impressions for Audi and served as the perfect [...]

Starwood Hotels Launches New Preferred Guest Platform With Three Events in One Day

Starwood Hotels Launches New Preferred Guest Platform With Three Events in One Day

Starwood Hotels leveraged RADAR’s production and design expertise to help pull off three events in one day across NYC. The events coincided with the launch of a new and improved Preferred Guest rewards platform and a preview of the campaign artwork, featuring high-gloss photos of top SPG Members at their favorite properties. The events took [...]

Bing Bar Takes Over Sundance

Bing Bar Takes Over Sundance with Drake

Our friends at Bing took over the Sundance Film Festival once again for a week of Bing Bar panels, premiere parties and private concerts including performances by Drake, Wiz Khalifa and others. RADAR was brought in to support on programming, talent and to help make sure that Bing Bar was the place to be down [...]

eBay Helps Consumers Avoid Black Friday Headaches with Happy Holiday Hotspots in New York and San Francisco

This Black Friday, as part of its holiday initiative to help consumers Shop in Peace, eBay offered an alternative to the mayhem that occurs in traditional retail environments by hosting HAPPY HOLIDAY HOTSPOTS – food trucks that deliver sweet treats and free WiFi, creating a mobile shopping sanctuary. On the most harrowing shopping day of [...]

Toyota Antics Invades Brooklyn

Toyota Antics Invades Brooklyn

Our friends from Filter Marketing brought RADAR in to produce an installation of Toyota’s Antics event series in Brooklyn. Over 1000 guests came out to Williamsburg, Brooklyn’s House of Vans to dance the night away to tunes spun by LCD Soundsystem members James Murphy and Pat Mahoney. Attendees enjoyed drinks from Sapporo and Sailor Jerry, [...]

eBay and Jonathan Adler Launch the eBay Inspiration Shop in NYC

RADAR worked with Edelman Public Relations to produce The eBay Inspiration Shop. The Inspiration Shop is a high-tech collaboration between eBay and designer Jonathan Adler, a 24/7 storefront that features a collection of new merchandise for the season curated by fashion influencers, celebs and bloggers. Shoppers can download the eBay app and shop – whenever [...]

Microsoft Advertising: Advertising Week 2011 Party with TV on the Radio

On October 5th, Microsoft Advertising kicked off Ad Week 2011 with a VIP blowout concert for 2500 guests at Terminal 5 in NYC.

MasterCard Toasts Summer in Montauk With Rufus Wainwright Concert

MasterCard Toasts Summer in Montauk With Rufus Wainwright Concert

On August 6th, MasterCard in partnership with NBC 4 New York presented an intimate surfside concert with Rufus Wainwright at Gurney’s Inn in beautiful Montauk, NY. As part of its Priceless New York series, 100 lucky MasterCard World Elite cardholders had the opportunity to receive VIP access to front row beach seating, cocktails and passed [...]

RADAR, Starworks Group and DFA Records Host End of Fashion Week Party at Nur Khan’s Electric Room at Dream Downtown

Friday night, RADAR and friends pulled an all-nighter to close out Fashion Week with help from DJs James Murphy, Nancy Whang and Pat Mahoney.

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